Official app "Sakauchi Mobile Club" creates a legend for the second year in a row! What is the essence of the feat achieved by visiting the store more than 250 times a year?
Embroidered uniform given as a gift when achieving Legend status for the second time
"Banuchi Mobile Club" is a membership app that allows customers to earn points through the app's functions when they visit stores and enjoy various benefits. App members can reach the highest rank of "Legend" by earning points based on their rank.
At the ramen reception to celebrate achieving the Legend in the first year
This fall, a regular customer at Kitakata Ramen Sakanai Chofu Branch was ranked up to "Legend" for the second consecutive year. "Legend" is a title given to customers who visit the store 250 times in one year from the date of registering the app. This customer visits Kitakata Ramen Sakanai almost every day, sometimes twice a day, making it a part of their daily life. Surprisingly, the customer who achieved this for two consecutive years was 79 years old (at the time of the interview), and reached "Legend" again in November 2023 and mid-October 2024. Only two people have been born as "Legend" so far. We invited him to a "Ramen Entertainment by the President" as a rank-up privilege, and we were able to hear his passionate thoughts about Sakanai and his valuable opinions.
■『Sakauchi Mobile Club"What is the Rank Up System?
Sakauchi Mobile Club is full of great benefits, such as discounts on ramen, free gyoza and popular side dishes, and more. In addition to daily discount coupons, you can also earn "visit points" every time you visit the store, which you can use to receive rank-up benefits. Starting as an apprentice, you can be promoted to leader, manager, owner, etc., and with each rank you can receive free menu items, a personalized Sakauchi bowl, and an invitation to a ramen entertainment session with our company president. This is the official app for Kitakata Ramen Sakauchi, full of benefits.
■ Register for the Sakauchi Mobile ClubURL:https://ban-nai.com/coupon/
*The coupon in the image is for illustrative purposes only.
*Please note that mobile coupons cannot be used at the following stores.
[Tokyo】Shinagawa Season Terrace store / Shinjuku West Exit Omoide Yokocho store / Kabukicho store / Kameido store / Chitose Karasuyama store / Koenji North Exit store / Yotsuya store[Osaka】Namba Nihonbashi store[Kochi Prefecture】 Rokusenji store
■ Reasons for attending Sakauchi
President Nakahara presenting the award
Kaigo Kaigo (app name), the first person to achieve the "Legend" title at Sakauchi Mobile Club, has been taking the 20-minute bus ride to the store almost every day since before the Chofu branch moved to its current location. During a ramen reception, I was able to hear directly from him that the essence of being a Legend is not only the overwhelming frequency of his visits, but also, above all, his active attitude and deep love for Sakauchi.
The Chofu store owner also attended the reception
Kaigo One of Kaigo's legendary points is the improvement of his condition. When he first started coming to Sakauchi, he was suffering from early-stage diabetes, but as he became fascinated with Sakauchi's ramen, his numbers improved. His favorite dish is the "Negi Ramen" with plenty of spicy scallions tossed in a special sauce. He seems to enjoy it with a light soup and soft noodles. He said that he takes his dentures off when he eats, but one of the reasons he has been a long-time patron of Sakauchi is that he can enjoy the soft, simmered, delicious roast pork and the chewy, flat noodles, biting them with his gums. Since he eats almost every day, he is sensitive to changes in taste, and sometimes he gives harsh comments such as "Today it's a little thin" or "Today it's a little hard," but these comments make us realize that the staff is growing every day.
The donated embroidered uniform
The president himself was able to hear the valuable opinions of customers who have visited the store more than 250 times during the ramen reception, and it was a humbling experience to realize that they embody Sakauchi's brand concept of "ramen that you never get tired of, even if you eat it every day." Through this valuable opportunity, we will do our best to provide even better service and products in the future, and work even harder to create a new legend.
*All interview content is based solely on the customer's opinion and has no medical basis.